How do I count thee? Let me count the ways?

Sheldon Cooper's favorite number

      If you are a fan of the television series "The Big Bang Theory", then you know Sheldon often wears a shirt with 73 ...

Thursday, February 29, 2024

How easily can you be identified on the Internet?

How easily can you be identified on the Internet?

Suppose you finish your meal at a restaurant, you are about to pay the check, and the manager asks, “Would you like a free dessert on your next birthday? Just fill out the bottom of the check with your date of birth, your email address and your zip code, and we’ll send you an email with a coupon just before your birthday.”

That sounds OK, but you ask, “You mean just the month and day, right?”

The manager replies, “No, we need the year too because we will send you other coupons that are age-appropriate. The zip code is just so we know how far our customers traveled.”

That sounds reasonable, but you are still a little skeptical. “Are you going to sell your mailing list to others with my name and home address?”

The manager replies, “We don’t need your name or your home address for this.” So you fill out the bottom of the check. Still skeptical, you pay with cash so the restaurant has no record of your name.

And of course, several months later you receive a coupon by snail mail at your home address, correctly addressed to you by name and home address.

Suppose you google your own name. I googled mine. Eliminating people with the same name who are not me, I found references to me at a number of free sites that state at least two of my age, mailing address, phone numbers, and family members.

Some of these have my correct birth date and some do not. Most of these have my correct age. Mailing addresses, phone numbers, email addresses, and family members may or may not be accurate, or current.

Computer scientist Latanya Sweeney, currently a dean at Harvard, is credited with a commonly quoted statement that 87% of the US population is uniquely identifiable from just 5-digit zip code, gender, and date of birth, (Sweeney, 2000.) She used many publicly available data sources in her research including voter registration lists.

Sweeney provides this quick calculation: 365 days in a year x 100 years x 2 genders = 73,000 unique permutations. (About My Info, 2013.) But many 5-digit zip codes are not that large. My zip code from my youth in New York City has a population of about 67,000. My current zip code is about 31,000. Sweeney’s work estimates that in my current 5-digit zip code, combined with some census data on total number of people with my age and gender, there is likely to be only one person in my zip code with my gender and date of birth.

So when that restaurant sells its customer database to some third party for a completely different use, that third party can probably identify me by name, even though I never gave my name or address to the restaurant. And that was the time I ordered the burger AND the fries.

About My Info. (2013.) How unique am I? Retrieved from https://aboutmyinfo.org/identity/about

Sweeney, L. (2000.) Simple demographics often identify people uniquely. Carnegie Mellon University, Data Privacy Working Paper 3. Pittsburgh. Retrieved from https://dataprivacylab.org/projects/identifiability/paper1.pdf

Sunday, February 25, 2024

Miss Google

Miss Google

Some time ago I reported that the voice of Google Maps, whom I call Miss Google, seemed to be getting lazy. I facetiously said that she stopped wearing mascara and lipstick, and that more importantly she stopped naming specific streets and exit names.

It turns out the real Miss Google was quite offended by this. She said she absolutely did not stop wearing mascara and lipstick. But more importantly, she told me to set my phone setting in Google Maps to DEFAULT English, not simply English. That did solve my Google Maps problem.

I was curious what Miss Google looks like. She refused to tell me. I thought I could cleverly get around this by asking Gemini, the Google AI tool, but Gemini said it would violate Google's AI principles to share a picture.

Undeterred, I tried several other AI tools. Gencraft was happy to answer my question of what Miss Google looks like, and here is the answer:

Surprisingly, I got a number of responses from my original comment about Miss Google and lipstick. Now that I have an authoritative picture, I went to another site to determine her lipstick shade. That site identifies it as #91454C, which Carol tells me is a burgundy.

Happy to be of service in the world of data analysis.

plot(-10:10, -10:10, type = 'n',
axes = FALSE, xlab = NA, ylab = NA)
rect(-8, -8, 18, -4, col = '#91454C', border="blue")

Sunday, February 11, 2024

Taylor Swift and Data Analysis

Taylor Swift and Data Analysis. by Jerry Tuttle

Who will be the most talked-about celebrity before, during, and after the Super Bowl?

She is an accomplished performer. songwriter, businesswoman, and philanthropist. I think she is very pretty. And those lips!

So what can a data analyst add to everything that has been said about her?

I was curious whether R could identify her lipstick color. I should preface this by saying I have some degree of color-challengedness, although I am not colorblind. I am also aware that you can Google something like "what lipstick shade does taylor swift use" and you will get many replies. But I am more interested in an answer like E41D4F. I do wonder if I could visit a cosmetics store and say, "I'd like to buy a lipstick for my wife. Do you have anything in E41D4F ?"

There are sites that take an image, allow you to hover over a particular point, and the site will attempt to identify the computer color. Here is one: RedKetchup But I want a more R-related approach. A note on computers and colors: A computer represents an image in units called pixels. Each pixel contains a combination of base sixteen numbers for red, green and blue. A base 16 number ranges from 0 through F. Each of red, green and blue is a two-digit base 16 number, so a full number is a six-digit base 16 number. There are 16^ 6 = 16,777,216 possible colors. E41D4F is one of those 16.8 million colors.

There are R packages that will take an image and identify the most frequent colors. I tried this with the image above, and I got unhelpful colors. This is because the image contains the background, her hair, her clothing, and lots of other things unrelated to her lips. If you think about it, the lips are really a small portion of a face anyway. So I need to narrow down the image to her lips.

I plotted the image on a rectangular grid, using the number of columns of the image file as the xlimit width, and the number of rows as the ylimit height. Then by trial and error I manually found the coordinates of a rectangle for the lips. The magick library allows you to crop an image, using this crop format:

<width>x<height>{+-}<xoffset>{+-}<yoffset> The y offset is from the top, not the bottom. The cropped image can be printed.

The package colouR will then identify the most frequent colors. I found it necessary to save the cropped image to my computer and then read it back in because colouR would not accept it otherwise. The getTopCol command will extract the top colors by frequency. I assume it is counting frequency of hex color codes among the pixel elements. Here is a histogram of the result:

Really? I'm disappointed. Although I am color-challenged, this can't be right.

I have tried this with other photos of Taylor. I do get that she wears more than one lipstick color. I have also learned that with 16.8 million colors, perhaps the color is not identical on the entire lip - maybe some of you lipstick aficionados have always known this. All of these attempts have been somewhat unsatisfactory. There are too many colors on the graph that seem absolutely wrong, and no one color seems to really capture her shade, at least as I perceive it. Any suggestions from the R community?

No matter who you root for in the Super Bowl - go Taylor.

Here is my R code:

library(png)
library(ggplot2)
library(grid)
library(colouR)
library(magick)

xpos <- c(0,0,0)
ypos <- c(0,0,0)
df <- data.frame(xpos = xpos, ypos = ypos)

# downloaded from
# https://img.etimg.com/thumb/msid-100921419,width-300,height-225,imgsize-50890,resizemode-75/taylor-swift-mitchell-taebel-from-indiana-arrested-for-stalking-threatening-singer.jpg

img <- "C:/Users/Jerry/Desktop/R_files/taylor/taylor_swift.png"
img <- readPNG(img, native=TRUE)
height <- nrow(img) # 457
width <- ncol(img) # 584
img <- rasterGrob (img, interpolate = TRUE)

# print onto grid
ggplot(data = df,
aes(xpos, ypos)) +
xlim(0, width) + ylim(0, height) +
geom_blank() +
annotation_custom(img, xmin=0, xmax=width, ymin=0, ymax=height)

#############################################
# choose dimensions of subset rectangle

width <- 105
height <- 47
x1 <- 215 # from left
y1 <- 300 # from top

library(magick)
# must read in as magick object
img <- image_read('C:/Users/Jerry/Desktop/R_files/taylor/taylor_swift.png')
# print(img)

# crop format: x{+-}{+-}
cropped_img <- image_crop(img, "105x47+215+300")
print(cropped_img) # lips only
image_write(cropped_img, path = "C:/Users/Jerry/Desktop/R_files/taylor/lips1.png", format = "png")

##############################################

# extract top colors of lips image

top10 <- colouR::getTopCol(path = "C:/Users/Jerry/Desktop/R_files/taylor/lips1.png",
n = 10, avgCols = FALSE, exclude = FALSE)
top10

# plot
ggplot(top10, aes(x = hex, y = freq, , fill = hex)) +
geom_bar(stat = 'identity') +
scale_fill_manual(values = top10$hex) + # added this line based on suggestion
labs(title="Top 10 colors by frequency") +
xlab("HEX colour code") + ylab("Frequency") +
theme(
legend.position="NULL",
plot.title = element_text(size=15, face="bold"),
axis.title = element_text(size=15, face="bold"),
axis.text.x = element_text(angle = 45, hjust = 1, size=12, face="bold"))

# End
##################################################################################